Be Specific With Recruitment Objectives
When planning to hire, be as clear and detailed as possible with your overall objectives. Set target timelines and be sure to include a contingency plan for unforeseen issues that may arise during the hiring process. Orientation and onboarding are often forgotten in these timelines, which can lead to a new employees early departure if they are feeling lost and not welcomed during the preliminary phase.
Design an Authentic Recruiting Message and Brand
Similar to selling a product, your employment brand should stand out to potential talent. It’s important that your vision and values come through in your message and that it’s authentic. Establishing this will not only attract top talent specific to your organization but also help align internal teams with overall business goals and objectives.
Identify Who You Want
Think about what constitutes your ideal employee. How do they align with the vision and values of your business? What skills, knowledge and abilities do they have? Put yourself in a potential candidates shoes – what are they looking for from an employer? How do you need to adjust to attract this type of talent?
Reach Top Talent
With a clear vision of your ideal employee, the next step is to find them. In the current job market you have to be proactive. With so many avenues to market your business, it provides an excellent opportunity to get creative and stand out from other employers. Be bold, think outside the box.
Technology
Job boards and career pages have been around for almost two decades, however technology is ever-changing. One current web trend is mobile optimization and having a career page that’s fully interactive lends well to your employment brand. Create a mobile friendly app process that is fast and easy to use to attract potential candidates from a technology perspective.
Manage the Entire HR Cycle
It is important to have a clear, concise plan, for your entire employee life cycle, right through to termination. Investing the time to not only find but keep the right people for your business will help avoid increased turnover and in turn yield a higher return on investment.
Developing an effective system for hiring and retaining key employees is imperative for your bottom line. Understanding value of your people will give your business a competitive edge and in the long term a significant effect on profitability and longevity.
